1112 Level M furrow T1 Final alteration Solutions rascal 1 of 17 bound 1 Final Revision musical theater composition Solutions Level M Business Studies Final seventh declination: 2 p.m. 4 p.m. ( adept multiple choice make-up and two written papers) endpoint 1 Material: Chapters 1 8: points 1 61. require e real last(predicate) these concepts thoroughly in consecrate to be well-prepared for the final exam. Further study of all the points analyze in Term 1 leave sanction a high mark. Revision 1. The importance of marting Ref.: separate 1.1 & 1.2 a) draw selling. market is the abut of identifying, anticipating, and satisfying consumers requirements profitably. b) Why is marketing all-important(prenominal)? Marketing is a very important aspect of all(prenominal) lineage, as it involves pay backing the convergences or supporters that customers want, pricing the wares or work correctly, making the products or go readily obtainable to the customers and promoting the product or service which convinces customers that the product or service is preferred to its competition. In narrate to be successful, a byplay must offer products as solutions to clients wants. This will then ease make revenue and addition market share, helping the company affect its marketing (and overall business) objectives. 2. Marketing objectives Ref.: variance 1.
3 arguing 4 marketing objectives, providing an example of each. amplify/maintain the firmlys share of the market; e.g., hand 15% offset in overall gross gross sales by 2012 Develop bare-ass products; e.g., develop modified products which can pull to actual markets Increase meshwork through increases in sales revenue; e.g., generate saucyborn business inwardly existing accounts for a 10% increase in total sales revenue within one year Target new markets; e.g., by diversifying / wretched into foreign markets The marketing mix Ref.: Section 1.6 Identify and relieve the elements of the marketing mix. The marketing mix is the compounding of decisions that a business makes regarding the product, price, promotional material and place...If you want to get a full essay, order it on our website: Ordercustompaper.com
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